{"id":260397,"date":"2022-08-23T15:17:38","date_gmt":"2022-08-23T13:17:38","guid":{"rendered":"https:\/\/cmmodels.de\/hugo-boss-desert-fashion-show-in-saudi-arabia-mirrored-concert-hall\/"},"modified":"2022-08-23T15:17:38","modified_gmt":"2022-08-23T13:17:38","slug":"hugo-boss-desert-fashion-show-in-saudi-arabia-mirrored-concert-hall","status":"publish","type":"post","link":"https:\/\/cmmodels.com\/hugo-boss-desert-fashion-show-in-saudi-arabia-mirrored-concert-hall\/","title":{"rendered":"Hugo Boss: Desert fashion show in Saudi Arabia &#8211; mirrored concert hall"},"content":{"rendered":"<p>Hugo Boss &#8211; The fashion brand is undergoing a complete rebranding in 2022. This new era is presented by a fashion show in the desert. But not only the show in the desert is something very special, but also the mirrored Maraya concert hall in the background. The new campaign, which is all about being your own boss, also heralds the new era. In addition, Chris Hemsworth is the new face of the brand, making him the first Hollywood star the brand has made a global brand ambassador. More about <a href=\"https:\/\/cmmodels.com\/hugo-boss-menswear-perfume-watches\/\" data-type=\"post\" data-origin=\"de\" data-origin-url=\"\/?p=134377\" data-id=\"134475\">Hugo Boss<\/a>.<\/p>\n<h2>Hugo Boss in the desert<\/h2>\n<p>Behind sand dunes and under the desert sun Hugo Boss presents you the new era.<\/p>\n<div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"THE BOSS EXPERIENCE | DESERT FASHION SHOW\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/ybRMYorIlhA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<p>The special thing is not only the desert, but the largest mirrored concert hall.<\/p>\n<h3>Largest mirrored concert hall in the world<\/h3>\n<p>Not only the show alone is a real eye-catcher, because behind it is also the Maraya Concert Hall, the largest mirrored concert hall in the world!<\/p>\n<div class=\"avia-iframe-wrap\"><iframe loading=\"lazy\" title=\"AlUla. Saudi Arabia\u2019s hidden gem.\" src=\"https:\/\/www.youtube.com\/embed\/4pcTUoS3yKQ?feature=oembed&amp;wmode=opaque&amp;rel=0\" width=\"1500\" height=\"844\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\" data-mce-fragment=\"1\"><\/iframe><\/div>\n<p>Here also as 360\u00b0 panorama.<\/p>\n<div>\n<h3><span id=\"360_Rundblick_Baustelle\">360\u00b0 panoramic view: Maraya Concert Hall<\/span><\/h3>\n<p>A small 360\u00b0 tour at the largest.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/maps\/embed?pb=!4v1650820435503!6m8!1m7!1sCAoSLEFGMVFpcE0wODRFcU1vbGdDVUNiSkRKajV0alkwMFo1dWdxLUdMejE4anJp!2m2!1d26.7443654!2d37.865327!3f355.53839202898365!4f10.03840805299501!5f0.7820865974627469\" width=\"100%\" height=\"450\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>There is also a new campaign at Hugo Boss!<\/p>\n<\/div>\n<h2>Campaign: Be your own BOSS<\/h2>\n<p>The new campaign is all about being your own boss. With stars and starlets like <a href=\"https:\/\/cmmodels.com\/supermodels-from-castings-to-icons-gigi-hadid-kendall-jenner-naomi-campbell-co\/\" data-type=\"post\" data-origin=\"de\" data-origin-url=\"\/?p=203682\" data-id=\"204806\">Kendall Jenner<\/a>, <a href=\"https:\/\/cmmodels.com\/supermodels-from-castings-to-icons-gigi-hadid-kendall-jenner-naomi-campbell-co\/\" data-type=\"post\" data-origin=\"de\" data-origin-url=\"\/?p=203682\" data-id=\"204806\">Naomi Campbell<\/a>, Anthony Joshua and a few more, the fashion brand shows bosses taking their destiny into their own hands.<\/p>\n<div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"New day, new attitude, new BOSS: the story is yours to write #BeYourOwnBOSS\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/29YoQc5bRXY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<p>Not only is there a new campaign, but also a new global brand ambassador.<\/p>\n<h2>New brand ambassador: Chris Hemsworth<\/h2>\n<p>Since 2021, Australian actor Chris Hemsworth has been Hugo Boss&#8217; new global brand ambassador. He is thus also the first Hollywood star to become the international face of the brand.<\/p>\n<h3>Chris Hemsworth as new face<\/h3>\n<p>Watch here as Chris Hemsworth is introduced as Hugo Boss&#8217; global brand ambassador and how he takes on his new role.<\/p>\n<div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"Introducing Chris Hemsworth as the global face of BOSS | BOSS\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/KMlcoCvcZHg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<p>Here you can see Chris Hemsworth behind the scenes at Hugo Boss.<\/p>\n<h3>Chris Hemsworth behind the scenes<\/h3>\n<p>The fall\/winter 2021 collection was also shot with Chris Hemsworth. Here you get an insight into what it looked like behind the scenes at the shoot.<\/p>\n<div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"Behind the scenes with Chris Hemsworth: Fall\/Winter 2021 | BOSS\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/HfogGDl27UM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<p>The already well-known perfume The Scent is taken to a new dimension by Jacob Elordi and Laura Harrier.<\/p>\n<h2>Perfume: The power of attraction<\/h2>\n<p>The perfume The Scent is taken to a new dimension. Jacob Elordi and Laura Harrier show the power of perfume.<\/p>\n<div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"The New Power Of Attraction: introducing BOSS The Scent Le Parfum\" width=\"1500\" height=\"844\" src=\"https:\/\/www.youtube.com\/embed\/4l6hK3ucWbU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<h2>Hugo Boss: The fashion brand<\/h2>\n<p>Hugo Boss &#8211; Started in a small tailor shop, worked its way up to an empire that has global headquarters, sells millions of fragrances annually, has the best-selling branded suits and has streets named after it. Who would have expected that after a young man has not even finished his secondary school?<\/p>\n<p>More about the brand and history of:<\/p>\n<ul>\n<li><a href=\"https:\/\/cmmodels.com\/hugo-boss-menswear-perfume-watches\/\" data-type=\"post\" data-origin=\"de\" data-origin-url=\"\/?p=134377\" data-id=\"134475\">Hugo Boss<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Hugo Boss &#8211; The fashion brand is undergoing a complete rebranding in 2022. This new era is presented by a fashion show in the desert. But not only the show in the desert is something very special, but also the mirrored Maraya concert hall in the background. The new campaign, which is all about being [&hellip;]<\/p>\n","protected":false},"author":36,"featured_media":259784,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[488,498],"tags":[2513,9227,567,392,23583,570,23572],"class_list":["post-260397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-city","category-milan","tag-behind-the-scenes","tag-creative-director-2","tag-designer-en","tag-fashion-en","tag-hairdresser-2","tag-modenschau-en","tag-23572"],"_links":{"self":[{"href":"https:\/\/cmmodels.com\/wp-json\/wp\/v2\/posts\/260397","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cmmodels.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cmmodels.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cmmodels.com\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/cmmodels.com\/wp-json\/wp\/v2\/comments?post=260397"}],"version-history":[{"count":0,"href":"https:\/\/cmmodels.com\/wp-json\/wp\/v2\/posts\/260397\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cmmodels.com\/wp-json\/wp\/v2\/media\/259784"}],"wp:attachment":[{"href":"https:\/\/cmmodels.com\/wp-json\/wp\/v2\/media?parent=260397"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cmmodels.com\/wp-json\/wp\/v2\/categories?post=260397"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cmmodels.com\/wp-json\/wp\/v2\/tags?post=260397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}